Risk Assessment: Merging Design with Reality
The Tech Group continues to incorporate proven design practices to meet the ever-changing
demands of providing innovative solutions. A focus team was formed for Early Supplier
Involvement and is located at the Customer Engineering Center in Scottsdale, Arizona.
The ESI team has implemented a proven CAE service that will ensure fast, practical and
accurate results. According to Alex Casados, Tech Group Sr. Project Engineer, "CAE offers
the best of both theoretical and practical knowledge of design manufacturability."
A design is simulated to predict the optimal molding conditions. Several iterations of
gating scenarios and wall thickness variations are evaluated until set objectives are
reached. There are three main aspects of the process that are analyzed: filling, packing
and cooling. The insights gained are crucial aspects in getting the product from art to
part. The benefits include:

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Consolidation of parts, if applicable |

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Integrated system assembly |

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Molded-in assembly features |

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Cost-effective design |

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Design optimized for manufacturability |

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Reduction of potential problems |
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A recent project, involving a jewel case, presented several design challenges, from existing
design limitations and poor yields, to an undefined design goal and costly assembly methods.
While working with the customer, several concepts were created in an attempt to resolve these
issues. Changes were made until the customer felt comfortable with the design direction.
The assembly of these components offered the biggest challenge. The traditional method of
assembly involved a secondary operation with a sonic weld procedure.
The ESI Team focused on design features that optimized cycle time and product performance.
They found that from the original design concept, to the modified version, there was a
'snap-fit' design that held the parts together better than the sonic weld procedure. The
team conducted a study via CAE that looked at warpage and flatness: one of the more critical
attributes of this part. Flow leaders were adjusted to promote axial
flow and rigidity to reduce warpage. During that same analysis, flow paths for the family
tool were balanced to create uniform properties. By adjusting flow
leaders and incorporating the "snap-fit" feature, material content was reduced and cycle
time improved by 32 percent.
Manufacturing challenges provide opportunities to bring more value to our customers.
The ability to analyze issues before product design is complete is the true benefit of
using CAE. The biggest pay back of optimizing a product design for manufacturability is
reducing or eliminating costly engineering changes.
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